Before working with Jen and the Becoming Iconic Team, Chelsea’s business was established but had plateaued. She struggled to take the next step in growth, needed more visibility, and wanted a stronger, authentic voice to truly lead in her industry. While she had ambition, she often felt like she was “playing at being a founder” rather than fully stepping into her leadership.
Through private mentorship and the support of B.lounge, she discovered a community of like-minded founders, gained clarity on her personal and business vision, and developed a refreshed personal brand with our agency called Last Call. Along the way, she hired an OBM through the agency, launched a content strategy, Substack, and newsletter, and received hands-on guidance navigating a major life transition into motherhood.
The Story
a look into chelsea's story
Growing a business, personal brand, and life as a new mom.
From plateaued to thriving:
Before working with Jen and the Becoming Iconic Team, Chelsea’s business was established but had plateaued. She struggled to take the next step in growth, needed more visibility, and wanted a stronger, authentic voice to truly lead in her industry. While she had ambition, she often felt like she was “playing at being a founder” rather than fully stepping into her leadership.
Through private mentorship and the support of B.lounge, she discovered a community of like-minded founders, gained clarity on her personal and business vision, and developed a refreshed personal brand with our agency called Last Call. Along the way, she hired an OBM through the agency, launched a content strategy, Substack, and newsletter, and received hands-on guidance navigating a major life transition into motherhood.
The Story
"Jen gave incredible support during a huge life transition. She led me in how to run my business while I stepped away and became a Mom. I am now running my business while remaining incredibly present with my infant. I am overjoyed and living a life I'm very proud of. "
The Iconic Results
Clarity in services: expanded suite of offerings, scalable, evergreen revenue options
Elevated client caliber: connecting with bigger players confidently
Creative brand: full personal brand developed & launched
Efficiency & balance: OBM-created automated systems freed time
Efficiency & balance: OBM-created automated systems freed time
The Iconic Results
Clarity in services: expanded suite of offerings, scalable, evergreen revenue options
Elevated client caliber: connecting with bigger players confidently
Creative brand: full personal brand developed & launched
Efficiency & balance: OBM-created automated systems freed time
